Volume 64, No. 4, 2019

STUDIA UBB NEGOTIA, Volume 64 (LXIV), No. 4, December 2019

Volume 64, No. 4, December 2019, ISSUE DOI: 10.24193/subbnegotia.2019.4

DOI: https://doi.org/10.24193/subbnegotia.2019.4

Published: 2019-12-30

Full Issue

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Articles

STOCHASTIC DOMINANCE ON FTSE INDEX

Ioan-Alin NISTOR, Maria-Lenuta CIUPAC-ULICI, Mircea-Cristian GHERMAN, Daniela-Georgeta BEJU

7-26
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ENGINEERING COMMUNICATIONS AND CULTURAL SYMBOLS FOR CORPORATE REBRANDING – A CASE STUDY ON THE DEVELOPMENT OF THE “METLIFE WAY” IN JAPAN

Fumiaki TAJIRI, Ana DAMASCHIN, Cristian VLAD, Tudor TOMOS, Anne STENROS

27-49
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TOURISM INDUSTRY EVOLUTION IN CASE OF BULGARIA AND ROMANIA

Manuela Liliana MURESAN, Raluca Andreea POPA

51-78
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THE DRIVERS OF RURAL ACCOMMODATION DEVELOPMENT IN ROMANIA: A PRELIMINARY STUDY

Cornelia POP, Maria-Andrada GEORGESCU, Cristina BALINT

79-128
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